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As a result, Graphic Image issued a cease and desist order to Tommy Hilfiger last week, according to a press release. Graphic Image said that Tommy Hilfiger copied the company's "unique upper and lower case treatment," and that the company has common law priority rights for its "GiGi" family of marks.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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