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Not all fan apparel products can be winners. The New York Knicks learned this lesson the hard way when the team launched its new Kristaps Porzingis hats for sale in the Madison Square Garden shop.
A good tip for any team embroidering a player's likeness on hats is to make sure the finished product actually looks like the player.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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