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Maxfield & Oberton resisted the suit, claiming that Buckyballs were expressly targeted toward adults and included all required labels indicating that their products were not intended for children. The company eventually discontinued its products in October 2012 and has since gone out of business.
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Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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