Coachella Music Festival Creates Branded Virtual Reality Headset Giveaway
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Attendees of this year's festival will be shipped a "welcome box" featuring a branded Google Cardboard headset. Coachella also is releasing a Coachella VR app so that Google Cardboard users can look through 360-degree photos from past festivals, interviews and performances from this year's event, and a map of the festival grounds.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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