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After passing unanimously in the Senate, the bill is now in an Assembly committee.
Marijuana advertising has been an ongoing issue for the newly legal cannabis market. Currently, advertisements can only be served to audiences that are at least 71.6 percent composed of adults 21 and over. As of now, branded merchandise is under certain restrictions, and distribution is only allowed at industry trade shows or similar events where attendees are required to be over 21.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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