Broder Bros. Co. Announces Largest Apparel Product Launch in the Industry, Showcased at Selling What Sells Live Tour
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Broder Bros. Co. introduced over 250 new products last week during their Selling What Sells Live On Tour educational series. The Tour, which is a live presentation of their successful guide to selling the best in imprintable apparel, attracted over 1,400 attendees in 15 cities across the country.
"The customer turnout and feedback on this tour was unbelievable," said Chris Blakeslee, senior vice president of sales for Broder Bros. "Our 2013 product launch is the largest in our history, so the timing was perfect and customers were very excited about going out to show the new items. Selling What Sells Live on Tour is really becoming the place for customers to hone their selling skills while also getting a jump on next year."
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