Broder Bros. Announces “Super Sweeps” Buyer’s Program
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“When we designed the program, it was imperative that we deliver lots of large luxurious prizes such as cars, jewelry and electronics that accurately reflects our appreciation for our customers’ ongoing business,” explained Girisha Chandraraj, vice president of marketing at Broder Bros. “Our customers have a lot of choices and we want them to realize that doing business with Alpha, Broder or NES provides them an additional benefit they may not get elsewhere.”
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