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Terie Vickers-Craig, the former director of vendor relations for Canada-based distributor BrandAlliance, will now serve as the director of supplier partnerships for North America for A Brand Company, Charlotte, N.C. This announcement comes on the heels of the recent merger between A Brand Company and BrandAlliance in July. As part of that merger, A Brand Company's current flagship, Activate! Promotions + Marketing, will fold into BrandAlliance to create a single, unified North American distributor.
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