We talk frequently in this space about safety issues involving promotional products. A heart-wrenching story out of Pennsylvania this week has me diverting a little, moving over to consumer products in general. In Aliquippa, a two-year old and her three-year old sister died from something seemingly as harmless as playing in the drawers of a dresser. They enjoyed climbing into the drawers, and the unsecured dresser then toppled over on top of them. The coroner determined both girls died from asphyxia, as their chests were crushed—a horrible accident, and tragic loss.
Jeff is executive director of the Quality Certification Alliance (QCA). Prior to that, he was responsible for developing safe and compliant brand merchandise for Michelin. He has worked with brands in publishing, consumer products, broadcasting and film for over 30 years. Follow Jeff on Twitter, and QCA on Facebook.