The 2015 Online 18

5. Jon Norris
I made a mistake last year and completely overlooked Jon who was/is a critical leader in industry I.T., a personal friend, and also has a high Klout score. Jon is comparative unknown and has a very different contribution style from most on this list. Jon has been building significant influence within the industry tech community as well as remaining very engaged on social media channels. Jon is someone to watch even if you don't love technology topics and is the highest ranked supplier on this year's list. And don't bother emailing him, he reads Twitter far more consistently.

6. Jeff Solomon
Last year I excluded Jeff because I was looking for people, not brands. This year I recognized that if the brand and the person are interchangeable, they could be included. Jeff is FreePromoTips and vice versa. Jeff is actively creating conversation via social channels and recently started Successfit on Facebook to inspire physical fitness in the industry.

7. Bobby Lehew
One of the few people to abandon Facebook and yet still manage to influence the industry conversation. Bobby remains active in the industry conversations and posts very interesting content for industry and non industry readers alike.

8. Michele Bell
A great person who doesn't like to be in the spotlight and also someone I happen to adore. Michele can call up just about any leader in the industry and get a return call largely because she can be trusted with nearly anything. For the purpose of this list, Michele manages to be real on social media and snarky just as she is in private. Nothing stops Michele from being Michele and that is just one of many reasons she is worth knowing.

9. Dana Zezzo
Dana remains a top contributor to the industry online conversation continuing to use his "get social" and "pointed finger" to support his brand. Dana, with the second-highest Klout score this year, continues to find new ways to be interesting online including his "field testing" posts. He remains a key influencer and uses social media well to benefit him and his company. Dana is one of the few suppliers on this list and provides great ideas on how suppliers can use social more effectively.