Sportswear, Spring and Shimmer
On Friday, I attended The Imprinted Sportswear Show in Atlantic City. The show gave me a chance to see the imprinting and mechanical side of the industry. Decorators showcased their machinery and did sample imprints. Apparel and product suppliers offered their goods to showcase those sample logos. Though the show floor was packed, the mood was friendly. I heard one attendee say that this show is great because everyone is here to learn, which certainly seemed to be the case. Suppliers had long conversations with distributors about their products, and suppliers and distributors visited decorator booths to watch demonstrations. More specifically, Bella + Canvas exhibited its No-C.O.E. video, Bodek and Rhodes set up appointments with prospective clients, and VS Rhinestone Designs offered tutorials on using rhinestone embellishments.