Is Your Boss Your Biggest Cheerleader?
What makes salespeople and sales teams more successful? I've been asked this question a lot during the past few months. In reflecting on this, I've realized that one of the key features of teams with highly successful salespeople is strong leadership. It's the sales bosses who are in a position to really make a difference in sales culture. It's the bosses who can build culture, change behavior, and rally the sales troops to victory.