I'm With The Brand
Everyone knows that a company's employees make or break the brand, but can a company's brand make its employees? If branding juggernaut Apple is any indication, the answer might be yes.
Employer reporting website Glassdoor announced its Top 25 Highest Rated CEOs list today, and who is sitting at the top spot? Newly minted Apple CEO Tim Cook, who has held the title for a mere seven months. In that time, Cook achieved an exemplary 97 percent approval rating by employees, coincidentally the same rating Steve Jobs had when he stepped down in August 2011. (Jobs held a 95 percent rating on the site's 2011 list last March.)