Empowering by Educating Your Sales Team
In my last post I took a macro view at the impact education has on the experience we create for our clients, and their customers. Education is the foundation of an empowered brand with a loyal following of customers. An empowered brand with loyal customers becomes in turn a loyal client, but how do you develop a client, their brand, and their customers into empowered ones? This is the question I will answer today.