Scare Up Business with Halloween Marketing Tips

Even though retail stores put up their Christmas and Hanukkah displays as soon as Labor Day hit, I'm still set on enjoying autumn. This means taking in all things pumpkin: pumpkin patches, pumpkin spice lattes, pumpkin beer, pumpkin pie, Reese's peanut butter pumpkins and more! But the coolest part about fall? That honor goes to Halloween (who cares if 18 years have passed since it's been acceptable for me to go trick-or-treating?).