To celebrate women across sports and highlight important social causes, the WNBA created a special edition hoodie with a QR code printed into the design. The hoodie was a collaboration with Twitter, and when the QR code is scanned, it loads a pre-written tweet that will be updated as the season progresses…
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DiGiorno Introduces Merchandise Line (With Some Familiar Styles)
By 2025 we’re all going to be wearing all-over print pizza onesies and sleeping in stromboli sleeping bags with stuffed crust pillows. Seriously, these pizza brands are going all out with their merchandise, ensuring that we’re all living the pizza lifestyle. The latest was DiGiorno, which just released a limited-edition line of apparel and accessories,…
Read MoreDunkin’ Just Released a Line of Branded House Paints
Have you ever walked by a Dunkin’ and thought, “Man, I just love those colors. That is just my aesthetic to a T.” Well, good news, friend. Dunkin’ just released a co-branded set of half-gallon paint buckets. The orange and pink paints match Dunkin’s brand colors and will only be available online through Backdrop…
Read MoreRalph Lauren Launches Customization Platform for Made-to-Order Polo Shirts Featuring Personalized Text
Ralph Lauren recently launched a new made-to-order polo shirt platform that allows buyers to customize shirts to their exact specifications. Users can choose from six base styles featuring color-blocking, collar striping and other features. From there, they can choose from 24 color combinations, then personalize with text and select from several Ralph Lauren logo options…
Read MoreMcDonald’s Employees Worldwide Will Wear BTS-Branded T-shirts This Month
BTS mania has even made it onto McDonald’s employee T-shirts, which will roll out in restaurants across the world later this month. The shirts feature Korean lettering for BTS and McDonald’s, and the word “crew” in English. They are part of a marketing effort to introduce a “BTS meal” similar to the ones Travis Scott and J. Balvin collaborated with McDonald’s on…
Read More3 Key Takeaways From the Latest Promotional Products Industry Recovery Research
NAPCO Research and Promo Marketing recently released the fourth iteration of their ongoing Promotional Products Industry Recovery Research, which aims to track how the promotional products industry is reemerging from issues faced during the COVID-19 crisis. According to the latest current indicators reading, business activity throughout the industry is rising…
Read MoreA Promo Gold Rush? After Starbucks Korea’s Hugely Popular Summer Giveaway, Other Brands Are Lining Up to Try Similar Promotions
After seeing a pair of Starbucks promos become the it-products last summer, other Korean brands are trying to catch that same lightning in a different bottle. A number of brands have begun rolling out camping gear and suitcases as customer loyalty incentives, with many of the products similar (and in some cases identical) to the ones Starbucks used…
Read MoreBall Park Wants Summer to Officially Start May 20 (and Will Give You a Killer Prize Pack If You Sign the Petition)
To convince America to sign a petition that would make May 20 the official start of summer, Ball Park is holding a giveaway where 75 lucky winners will receive a prize pack that includes a hoot dog pool float, kiddie pool, pool noodle (complete with grill marks), a visor, an apron, flip flops and sunscreen…
Read MoreWhat the New CDC Guidelines Could Mean for Mask Demand
The CDC announcement that vaccinated adults don’t have to wear masks outside and in some indoor environments came as somewhat of a surprise. For the promotional products industry, masks were a lifeline. But things are slowly returning to normal. And, now, industry companies might be left wondering how the new CDC guidance could impact mask demand…
Read More7-Eleven’s Streetwear Collaboration Uses Branded Apparel, In-Store Signage to Elevates the Brand to New Heights
Chicago designer Joe Freshgoods just dropped a collaboration with 7-Eleven that includes sweatshirts, shirts, socks and in-store signage that reflect the JFG brand. Starting today at 7:11 p.m. (!!!) the products included in the aptly named “Brainfreeze Szn” collection will be available on the Joe Freshgoods site, with a second drop scheduled for two weeks later…
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