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American Solutions for Business (ASB)
Glenwood, MN
www.americanbus.com
Principal: Larry Zavadil, CEO
PM: Do you see anything happening in the industry's future that others might not be anticipating? Why is it going to matter?
Larry Zavadil: Probably nothing not anticipated. The promotional advertising market will continue to grow with traditional print vendors increasing their efforts to replace decreasing print revenue. Through the use of fully integrated e-commerce technology, companies will be able to manage and process smaller transactions, which happened in the print industry during the 1980s when the average order size decreased.
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Michael Cornnell
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