Ruling the Road
Tips and tactics for conquering the automotive market
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A Favorite Product
"The affordable FL108[Roadside Safety Light] is my favorite item, due to the fact that it's much like our other best-selling auto flashlights, yet offers more color options," he said.
Gannett Graphics
A Strength of the Company's Automotive Product Line(s)
"We consider our product line to be 'The Ultimate Branding Solution,'" Daniel Varnell, general manager for Gannett Graphics, Birmingham, Ala., said. "Our line is all about product identification. Automotive dealers do not want their vehicles leaving the lot without their name on it."
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Michael Cornnell
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