Play Like a Champion
Creating a stadium atmosphere with tailgating and sports products
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Sunglasses are a prime example of items that can be given out at a tailgating or sports event, but will be used for much more than the game. Pinzler described how many items aren’t constrained to particular sport seasons. “The seasonality of items goes along with sports, but then you also have your picnic and outdoor items that work all year round,” she said. “And [our sunglasses] are UV 400, so they protect you.”
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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